My Client's Inaugural Supper Club

Storytelling was at the center of it all

Apr 24, 2024

This past Saturday, April 20th was a big day for my client.

Chef Nitin Kamath was launching a concept he had been sitting on since he first emigrated to this country: A supper club.

He is on a single man mission to make South Indian cuisine, with all its complexity and beauty, as mainstream as North Indian food. Having lived in Bangalore, Singapore, Malaysia, the spices also inform his menu today.

Eight of my friends gathered round a private chef’s table in Little Italy to enjoy the the culmination of 8 weeks of work, which included:

I never wanted to one of those tv people that could only talk about tv.

I learned technology fast when I became an entrepreneur

I use a TON of AI powered tools to help my client

In the lead up to event day,

He practiced delivering the stories to an AI driven platform called Yoodli, which allowed me to attach feedback and comments.
He practiced journaling recording story-worthy moments. I use the Morning Pages App with clients which uses Artificial Intelligence to track primary themes in private journal entries to build self-awareness
He worked on his Instagram to build his brand. I suggest clients use Capcut, an AI-powered tool that makes reel creation so much easier.
He worked on a newsletter to build community around his supper club using Beehiiv, which features a whole suite of AI tools to help users.

Once we generated photo assets, I directed and produce his video interviews.

Step 1. I created a landing page with a detailed itinerary of how the day would proceed

See here

Step 2. I booked a professional studio and crew, date to film.

Step 3. We decided on 6 questions that he would answer straight to camera

I interviewed him. VIDEO: Here is an example question

Step 4: We edited for color and audio in post production. Afterwards, we shared both photos and video to him for his socials.

Step 5: I configured his website to reflect his depth of thought leadership with all assets: Photos, newsletters and video clips generated by Opus.pro.

I suggested using a scheduling tool to schedule posts and continue to build his brand. Publer is an AI-powered content management system that allows a user to publish to Facebook, Instagram, TikTok, Twitter / X, LinkedIn, and YouTube, all from one platform.

This is his testimonial: